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Laguna Eyewear is an affordable luxury eyewear brand created in Laguna Beach, California by founders Jenni and Sammy Elmished. With over 30 years of experience in luxury retail, design and manufacturing, and after having lived between Europe, Egypt, New York and New England for many years, Jenni and Sammy finally settled in Laguna Beach in 2012.


Looking out at the sun glinting off the Pacific Ocean and inspired by the relaxed California lifestyle, the couple design classic timeless frames re-envisioned for today - affordable, durable and stylish.